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EXECUTIVE SPONSOR ACTIVATION

Turn passive sponsors into your ERGs'
biggest advocates

 

Sponsors don't fail because they don't care. They fail because they don't know what they're supposed to do.


ELA's 2-hour "How to be an Excellent Executive Sponsor" workshop gives sponsors a personal gameplan, a peer support process and the confidence to perform this critical role.

 

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Sound familiar?

✕ "My sponsors don't show up to ERG events."
They committed to the role — but showing up consistently hasn't followed.
✕ "My sponsors ask 'what do you need?' — but I don't know how to answer."
Neither of you knows what the role actually looks like in practice.
✕ "My sponsors are passive supporters at best — they signed up but do nothing."
Title without action. The ERG gets visibility but not real advocacy.
✕ "I have multiple sponsors — half are great, half are ghosts."
Inconsistency across ERGs makes it impossible to build a culture of accountable sponsorship and fills the expectation gap. This workshop fixes that.
If you said yes, your sponsors need training. Sponsor disengagement is almost always a knowledge problem, not a lack of motivation.

Most sponsors want to do this role well — they just haven't been told what "well" looks like. That's exactly what our Executive Sponsor workshop training solves.

SPONSOR BENEFITS

What Sponsors Learn & Leave With

✓
Exactly what their role is — and isn't. Clear scope, so they stop under- and over-reaching.
✓
A personal gameplan they can actually execute. Not a vague commitment — a concrete action plan for the year.
✓
How to support ERGs without micromanaging. The line between advocacy and overreach, clearly drawn.
✓
Peer connections with other sponsors. So they're not figuring it out alone — and accountability travels with them.
2 hours - Live-led - Facilitated by ELA Faculty - Can also be delivered privately within your organization or as part of your ERG Summit.
ERG PORTFOLIO BENEFITS

What ERGs gain from Trained Sponsors

✓
Active, engaged sponsors who actually show up. Attendance, responsiveness and follow-through — not just a title on the org chart.
✓
Sponsors who respond to requests. Because they have a gameplan and a clear point of view on their role.
✓
Sponsors who advocate for your program during budget cycles. They know how to make the case because they've made one for themselves.
✓
Less time explaining "what sponsors should do" The workshop is this conversation, so you don't have to keep having it.
TRAIN YOUR SPONSORS

Consistently rated 5/5 by attendees.

The Executive Sponsor Workshop is available standalone or as part of an Organization Membership through ERG University. It can also be delivered privately onsite or virtually within your organization. 

ELA Trainer-Led · Cross-Org · Live Virtual

ERG UNIVERSITY


BEST FOR
Organizations that want à la carte access — send one or several sponsors to the next open-enrollment session.
HOW IT WORKS

→ Sponsors register for the next ERG University session
→ Live-facilitated, cross-org virtual cohort
→ Peer sponsor connections built in

$595/person · Two hours · 20% off for ELA members

Register
ELA Trainer-Led · Internal · Onsite or Virtual

PRIVATE TRAINING


BEST FOR
Organizations with multiple sponsors who want a private session tailored to your ERG portfolio and culture.
INCLUDES

→ Private session for your sponsors only
→ Content customized to your ERG structure
→ Virtual or onsite delivery
→ Can be combined with a leader training day

$ CUSTOM

Request a quote
THE ALL-INCLUSIVE SOLUTION

Need leader training + sponsor activation + oversight support all in one?

All-inclusive Memberships from $6K include ERG University tickets, sponsor workshops, Oversight Managers Group membership and a Member Success Manager — up to 49%+ savings vs. à la carte.

Compare Tiers →
THE ALL-INCLUSIVE SOLUTION

Need leader training + sponsor activation + oversight support all in one?

All-inclusive Memberships from $6K include ERG University tickets, sponsor workshops, Oversight Managers Group membership and a Member Success Manager — up to 49%+ savings vs. à la carte.

Explore Tiers →
FREE CONSULT

Still not sure? Talk to us.

We'll walk through your ERGs, discuss your capacity and budget and recommend the best path forward — no pressure.

Schedule a call →

 

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Training

For ERG Leaders 
For Executive Sponsors
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Memberships

ERG Leaders
ERG  Oversight Managers
Inclusive Organizations

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LeadERGetogethers
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Find an ERG/DEI Job

Enablement

Services Overview
Awareness Day Programming
Summit Content & Delivery

About

ELA Overview
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